Image by S O C I A L . C U T

PROJECT

YOGO

TRAVEL

SUMMARY

Interaction design concept for a travel platform to showcase microinteractions on signing up.

RESPONSIBILITIES

Interaction Design

THE NEED

One of the greatest joys of using technology comes through user empowerment and engagement. An enjoyable experience means more than just usability — it needs to be engaging, and that’s where microinteractions can play a macro role, by positively contributing to the look-and-feel of a product or service.

IMPROVING PRODUCT'S USER EXPERIENCE

  • Encouraging engagement

  • Displaying system status

  • Providing error prevention

  • Communicating brand

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